Non‑Biological Laundry for Sensitive Skin – Why It Matters
What Does “Non‑Biological” Mean? In laundry care, non‑biological detergents are those that do not contain enzymes. Enzymes are effective at breaking down certain stains, but they can sometimes be...
How to Care for Your Pre-Loved Clothes (So They Last Even Longer)
Let’s be honest - new isn’t always better. Pre-loved clothes are often better made, have more character, and usually come with a good story or two. But like anything worth...
Plant‑Based Laundry Liquid: Benefits Why It Matters
Why Choose Plant‑Based Laundry Liquid? Plant‑based laundry liquids have transformed how we think about cleaning. Unlike traditional detergents that rely heavily on petrochemicals, our formulas are powered by naturally...
Behind the Scent – The Laundry Fragrance Creation Process
Fragrance as the Heart of Wilton At Wilton, fragrance isn’t an afterthought — it’s the core of our brand. Our laundry liquids are designed not just to clean, but to...
Why Activewear Smells Different Activewear fabrics like polyester, nylon, and elastane are designed to be breathable and moisture‑wicking. But these same properties mean sweat and bacteria can cling to...
The Wilton London Botanical Fragrance Garden at RHS Chelsea Flower Show 2024
Move over monty, we’re bringing Shoreditch to the RHS Chelsea Flower Show with our botanical garden designed by the talented Penelope Hill Smith. As you know, we’re obsessed with all things...
Why Laundry Loses Its Fresh Smell There’s nothing better than laundry that smells fresh straight from the machine. But sometimes, that scent fades too quickly — or worse, clothes pick...
What does fabric conditioner do? 5 Reasons why fabric conditioner is a laundry essential
Just like using your daily SPF and anti-ageing night face cream every evening, Fabric Conditioner is an essential step to your laundry routine that shouldn't be missed. Here are 5...
Everyone wants to smell good throughout the day. We invest in our perfumes, but often forget about an important layer that holds onto our fragrances, our fabrics. By pairing your...
Fragrance Layering 101: Creating Harmonious Blends with Cedarwood, Jasmine, Patchouli, and Lavender
Fragrance layering is an art that allows you to create a unique and personalised scent that lingers throughout the day. By combining different notes, you can craft a fragrance that...
When we talk about interior design, it’s all about having a blend of aesthetics, functionality, and atmosphere. Well, we have a secret weapon to elevate your home with scent scaping....
How to Wash Delicates – Silk, Wool & Cashmere Why Delicates Need Special Care Silk, wool, and cashmere are natural fibres prized for their softness, warmth, and luxury feel. But...
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